Linqs · Bazaar Report
Edition · IN · 2026
File · 02 · NFC tags
Pricing dossier
What an NFC tag actually costs in India, by pack size and chip. LINQS compatible NTAG213 stickers run ₹18–₹20/pc in small packs and fall to ₹9.50/pc in bulk — with genuine NXP, printed, and card pricing shown alongside.
Price by pack
Live LINQS pricing for the compatible NTAG213 white round sticker — the chip most marketing, review, and menu tags ship on. Pick the quantity you need; the receipt shows the real per-piece price and what to check before you order. Genuine NXP and card formats cost more (see below).
[1]Per-piece prices are GST-inclusive; ex-GST divides by 1.18.
[2]Genuine NXP and quality NXP-compatible chips read identically for URL payloads. The difference is signature verification, not reliability.
Step 01 · Pick volume
06 / 06
Tap a tier to see the receipt →
Step 02 · Read the receipt
Tier 06
For 2,000 pcs
₹9.50/ pc
Footnote · Live LINQS public pack prices for the compatible NTAG213 white round sticker (30 mm), checked 2026-06-08. Per-piece figures are GST-inclusive; ex-GST divides by 1.18. Genuine NXP and printed/card formats cost more — see the live examples and three-tier table below. Custom bulk quotes vary with chip, encoding, print, packing, and lead time.
The default chip
NTAG213 is the cheapest chip in the NTAG family and the right default for almost every tap-to-open use case. The catch most buyers expect — “cheaper must mean slower or shorter range” — does not apply here: the larger NTAG215 and NTAG216 hold more memory, not more speed or range. You step up only when the payload genuinely needs the extra bytes.
144 bytes
Fits a ~130-character URL
Enough for a tap-to-open link, vCard, or Wi-Fi credential with NDEF overhead.
2–4× cheaper
vs NTAG215 / NTAG216
The lowest-cost chip in the NTAG family — the prices above are all NTAG213.
No penalty
Same read range & tap speed
All NTAG21x share one RF interface. Range comes from antenna size, not memory; a short payload writes just as fast.
More · Full memory and payload limits in the NTAG213 vs 215 vs 216 comparison.
Live examples
Compatible sticker, genuine NXP sticker, printed sticker, and PVC card — at comparable pack sizes, so you can see exactly what each upgrade costs. The GST-inclusive figure is the storefront price; the ex-GST figure is the business buying comparison.
2,000-pack
₹19,000 incl. GST
₹9.50/pc incl. GST
~₹8.05/pc ex-GST
The lowest live LINQS sticker floor. Most marketing tags ship on this chip.
1,000-pack
₹21,000 incl. GST
₹21/pc incl. GST
~₹17.80/pc ex-GST
Same format, NXP silicon. The premium buys signature verification, not better reads.
1,000-pack
₹26,000 incl. GST
₹26/pc incl. GST
~₹22.03/pc ex-GST
Adds full-colour print on top of the NXP sticker above.
1,000-pack
₹21,000 incl. GST
₹21/pc incl. GST
~₹17.80/pc ex-GST
A CR80 card, not a sticker — PVC and lamination cost more than thin film.
Price path
A retail pack, a 1,000-piece quote, a PVC card, and an anti-metal sticker should not be compared as one price. Start here, then move to the matching product or quote route.
NFC sticker price
Use this when you need 5, 10, 25, 50, or 100 stickers now. Compare NTAG213, NTAG215, NTAG216, waterproof, and anti-metal formats before moving to bulk.
Compare sticker packs
Bulk NFC tags
Use the quote route when the decision depends on chip type, encoding, printing, GST treatment, lead time, and whether the order is a repeatable procurement buy.
Request a bulk quote
NFC card price
Cards have different economics from stickers because PVC, print finish, lamination, and encoding change the final price band.
Compare NFC cards
Anti-metal NFC tag price
Anti-metal tags include ferrite shielding, so the right comparison is not a basic paper sticker. Use these for steel, aluminium, racks, machines, and electronics.
See anti-metal tags
Cost anatomy
A representative ₹40 retail NTAG213 sticker, broken down. Move any one of these dials — antenna size, chip authenticity, adhesive grade, encoding — and the per-piece price moves with it. Most marketplace listings hide the dials.
01
Chip authenticity
Genuine NXP NTAG213 vs NXP-compatible vs no-name clone — biggest single line item.
38%
02
Antenna size
Bigger antenna = longer read range. Cheap stickers shrink the coil to save copper.
26%
03
Substrate & adhesive
Industrial 3M-grade adhesive vs generic glue that fails in 6 months.
22%
04
Encoding & lock
Pre-encoded NDEF, per-tag unique URLs, optional lock — billable seller time.
14%
Method · Estimated share of landed cost for a ₹40 retail NTAG213 sticker, India market. Bulk economics shift these ratios — chip share rises, packaging falls.
Three tiers, side by side
All three exist in the Indian market. Two of them work. The third is the reason cheap stickers fail in the wild.
Verdict · LINQS field tested
Tier A
Verified
from ~₹17.80/pc ex-GST
NXP Semiconductors silicon. Reports cleanly in NXP TagInfo. Required when you need signature verification (originality check) or when downstream readers enforce it.
Tier B
Honest middle
from ~₹8.05/pc ex-GST
Quality NTAG-protocol clone from a reputable factory. Identical UX to genuine NXP for URL, vCard, Wi-Fi, NDEF. Reports a different IC manufacturer in TagInfo.
Tier C
Skip
₹3–₹8/pc
Unbranded silicon, often small-coil antenna and weak adhesive. Reads work day one but fail on edge phones, on cold mornings, or after a wash cycle.
Field rules
One rule per situation. Read down the column and stop at the row that describes you. Each rule names the price band you should expect from a fair seller.
Need 5-10 tags for a prototype → LINQS compatible NTAG213 stickers are ₹18-₹20/pc incl GST in small packs; the small-pack premium is normal at this quantity
Need 25-100 tags → ₹13-₹16/pc incl GST on compatible NTAG213; if a listing elsewhere looks far cheaper, ask which chip and antenna size it uses
Need 250-500 tags for a campaign → ₹12-₹13/pc incl GST for compatible NTAG213 stickers; specify genuine NXP only if you need signature verification, which runs higher (see the three-tier table)
Need 1000+ tags → ₹10/pc incl GST (~₹8.47 ex-GST) for compatible NTAG213, dropping to ₹9.50/pc (~₹8.05 ex-GST) at 2,000-pack; request a quote for custom encoding or printing
Genuine NXP costs more than compatible at every pack size — about ₹21/pc at 1,000-pack (₹17.80 ex-GST) vs ₹10/pc compatible; pay for it only when a contract or downstream reader enforces NXP signature
Need on-metal or waterproof variants → add 30-100% over the equivalent paper sticker
Need pre-encoded NDEF / per-tag unique URL → add ₹5-₹20 per tag for the encoding service
Need NTAG215 (504 bytes) or NTAG216 (888 bytes) → expect 2-4x the NTAG213 price
Watch-outs
The traps that make two listings look comparable when they are not.
Comparing only the per-piece price without checking GST, shipping, and minimum order
Assuming a ₹15 sticker is the same as a ₹40 NTAG213 sticker — chip, antenna size, and adhesive matter
Treating every sub-₹25 listing as a fake — quality NXP-compatible chips from reputable sellers perform identically to genuine NXP for simple URL payloads; the difference matters only if you need NXP signature verification
Not asking the seller which chip type the listing uses — genuine NXP and quality-compatible both exist at many price points; ask before ordering in bulk
Comparing a 100-pack product page price with a 2,000-piece quoted rate — they are different buying contexts
Paying for NTAG215/216 when NTAG213 (144 bytes) is more than enough for a URL
Ignoring read range — a cheap small-antenna sticker may need to be touched dead-centre on the phone
Buying on-metal tags for non-metal surfaces and overpaying for ferrite shielding you do not need
Forgetting that pre-encoding in bulk costs the seller real time and is rarely free
Where to buy
Every price on this page maps to one of these. Start from the format that matches your surface.
Compatible NTAG213 from ~₹8.05/pc ex-GST at 2,000-pack; genuine NXP starts higher. All pack sizes.
View
Credit-card-sized NFC. Compare compatible, genuine NXP, printable, and custom-card price bands.
View
Ferrite-backed for metal surfaces. Premium over standard stickers.
View
For 500+ pieces, custom encoding, or printed designs. LINQS quotes within 24 hours.
View
Questions
The questions buyers ask before placing an NFC tag order in India — answered against current LINQS pricing.
On LINQS, compatible NTAG213 white round stickers are ₹18-₹20/pc (incl GST) in small 5-10 packs, falling with quantity to ₹10/pc at 1,000-pack and ₹9.50/pc (₹8.05 ex-GST) at 2,000-pack. Genuine NXP NTAG213 stickers run higher — about ₹21/pc at 1,000-pack (₹17.80 ex-GST). Anything advertised as certified genuine NXP below ₹10/pc at low quantity warrants a chip-type check.
Compatible NTAG213 stickers from ~₹8.05/pc ex-GST at 2,000-pack; genuine NXP starts higher. Custom encoding, printing, and mixed formats on request — quote within 24 hours.
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